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Marketing and Research Toolkit Mystery shopping

An opportunity to see your school as your prospective parents see it; to review process, receive practical recommendations for improvement and to compare your admissions performance with that of two competitor schools.

Our mystery shoppers will undertake telephone enquiries and website research from the perspective of a parent for your school and up to two named competitors.  Should you wish, we can also undertake mystery shopper visits to open days or carry out a personal visit.

 

RELATED MODULES:

 

Pupil retention

Feeder relations

Telephone research

 


TO FIND OUT MORE ABOUT OUR MARKETING AND RESEARCH TOOLKIT, CONTACT:

 

Caroline Wood, Head of Strategy, Marketing and Research: carolinewood@rsacademics.co.uk

 

“There was real value in the insights provided by the quantitative research, which has provided us with reassurance and confidence in our strategy for the future.”

Dragana HartleyMarketing and Communications Director, Cheltenham Ladies' College