After graduating in Psychology, Vijay joined Unilever where he held roles in sales, marketing and innovation working on brands like Dove & Comfort. His corporate career includes senior roles at BP/Castrol, BlackBerry and Philips HQ in Amsterdam. He has also held senior marketing and innovation roles in media both at Global radio in the UK and Southern Cross Austereo in Australia.
He has a passion for brand-led marketing; digitally led innovation and cultural diversity. In January 2020, Vijay started a parent science company called ParentalEQ. The start-up simplifies parent-child psychology so parents can take action.
Vijay met Russell whilst at Unilever. He has been a non-executive director of RSAcademics since 2005.