Vicky Andrews

Vicky is a Research Analyst in the Consultancy Services team at RSAcademics, specialising in survey practices and stakeholder insight. Since joining the organisation in 2014, she has played a key role in the development and delivery of RSAcademics’ parent, pupil and staff surveys. She works closely with consultants and school clients to design survey frameworks, coordinate research programmes, interpret complex data patterns and produce clear, meaningful reporting. Through her meticulous data management and quality assurance, she ensures school leaders receive reliable, nuanced and actionable insights that inform strategic decision-making. 

Vicky brings valuable experience from the travel industry, where she held senior roles in product and marketing. She began her career at Thomson Holidays before moving to First Choice Holidays, and later became Regional Manager at British Airways Holidays. In that role, she oversaw marketing and communications across Africa, the Middle East and Latin America, developing campaigns that responded to diverse customer needs and dynamic market conditions. 

Her background in fast paced, customer focused environments has equipped her with strong analytical skills and a disciplined approach to data accuracy and insight generation. Vicky is also a parent with experience in both the independent and state sectors, giving her first-hand understanding of the school communities she supports. 

Colleagues and clients consistently value her responsiveness, keen eye for detail and empathetic interpretation of parent, staff and pupil feedback into clear and compelling findings.